Our Services

MDC Offers

MDC is a problem-solving organisation, and we provide customised training based on the needs of the participants and the organisation. Our collaborative programs enable your teams to collaborate in novel ways and produce meaningful results.

Problem Definition + Activity Design

MDC adopts a programmatic approach to campaigning. We will ensure that the media trainings and campaigns that will be created and conducted with our assistance can strategically contribute to the outcomes and overall program aim of the strategic partners-consortium through our program management expertise.

Our training courses are tailored to the specific needs of the company and the participants, and they are organized into training cycles.

Activity Design

In the problem definition phase we consider whether a particular issue or topic should be examined or whether skills training or combination should be the focus.

Project Design

In the problem definition phase we consider whether a particular issue or topic should be examined or whether skills training or combination should be the focus. In reference to the client’s project agenda we examine the background of the issue and training. We evaluate client goals and objectives and consider whether assistance packages can help maximize performance.

Program Design

In the problem definition phase we consider whether a particular issue or topic should be examined or whether skills training or combination should be the focus. We discuss the relevant context and training with reference to the logical framework of the program or theory of change. We discuss client goals and objectives and consider whether assistance packages can help maximize performance. And we look at national circumstances, partnership roles and behavioural change approach.

Training Design

Research

MDC conducts research with its collective of researchers, academic institutes, and international media development partners.

Examining current campaigns, evaluation frameworks, communication models, social media platforms, and communication concepts.
Reviewing current approaches and identifying gaps that can be filled through training to improve best practice.
Creating an inventory of training programs/manual tools and determining how they can be used in projects as well as clearly defining limitations in current tools/training/manual/methodology.
Add depth to the research by examining the target audience’s motivations, triggers, beliefs, and influencers.
MDC facilitates Focus group discussions, round tables, Ideation sessions, conferences and deep dives.

Curriculum Development and Design

MDC creates tools, training programs, and training content based on best practices, case studies, tools, and recommendations gleaned from knowledge and implementation experience in related fields.
Localization of training content through the discovery of examples, case studies, and tools relevant to specific countries or contexts.
MDC build curriculum outlines, handouts, manuals, co-creation events, ideations, round tables.

Training Programmes & Support Services

Output Generation

MDC believes in learning-by-doing, which means that our trainings are practical in nature. Because of this practical application approach, we prototype stories, campaigns, and outputs in our trainings. We provide coaching and support to get to the final output stage to ensure that outcomes are met.

Network Building

MDC can assist in bringing together participants in training events, recruiting and developing expertise, and establishing communities of practice within our own networks of international and regional experts, media practitioners, and trainers. These could be to share new insights, regional expertise, or program lessons learned.

Providing Coaching and Support

We believe that learning doesn’t just happen in the workshop; as programs and projects are implemented, new challenges emerge. To ensure that expertise, skills, and attitudes are applied, we eliminate implementation barriers through coaching, mentoring, and support. We;

Identify training participants’ needs and any gaps that may require coaching or support.
Recruit coaches with specific expertise or skills to aid in the achievement of the goal, as well as those who will provide coaching and support to partners.
Measure coaching and support impact.

Trainer Development

MDC offers training of trainer development, including the creation of training support manuals, to amplify results and improve impact in order to create long-term capacity development goals. We;

From training events, identify potential experts and trainer candidates.
Create trainers’ manuals, guides, and support materials.
Train local trainers who will share their knowledge and help to build local capacity.
Increase regional capacity for further localization of training content.
Create trainer networks.
Organise camps and events for trainer networks to share new best practices, content updates, and lessons learned.

Giving Training

MDC implements active learning techniques that include a high ratio of activity, variety, and participation, allowing participants to learn-by-doing and prototype ideas. We;

Design, implement, and evaluate custom-built courses for communication professionals and non-media professionals (e.g., development NGOs’ communication staff) with a focus on using media campaigns to inform and educate about relevant development issues.
Select and deploy relevant experts.
Collaborate with partners to gain access to local knowledge and expertise.
Managing, organising, and providing administrative support for travel, lodging, and meals, as well as ensuring the safety and well-being of foreign trainers attending training events. Implementing Monitoring and Evaluation (M&E) of training programmes, from baseline, post course evaluations.

Monitoring and Evaluation (M&E)

MDC views capacity building or strengthening as a continuous process. Monitoring and Evaluation (M&E) are components of our approach. Media Development Collective:

Create, implement, and assess baseline surveys to determine current knowledge.
Conduct post-course evaluations in which participants identify their new knowledge, skills, attitudes, and future needs.
Interpret the findings and generates reports on them.

Working with Brandon and Robin, the driving forces behind Media Development Collective, means your challenges will be converted into practical impactful solutions and getting access to a global network of excellent training experts and media partners with practical experience in the international development sector.

Erik van Weert

Deputy Director – Europe | Oxford HR

I highly recommend Media Development Collective, and I am confident that they will continue to advance their long history of helping journalists, NGOs, and beyond to excel in the face of 21st century challenges.

Michael J. Oghia

Director of Communications & External Relations, SDIA | ICT Sustainability Advocate

TechSoup’s community building events such as ‘Megaphone’ are crucial to us in our efforts to support civil society and prevent shrinking civic space, with Brandon’s support we have jointly delivered training events to produce alternative narratives that can counter disinformation, participant scoring rates of these sessions were excellent.

Magdalena Huszcza

Director of Grant Program Operations | TechSoup Europe

If we have learned anything in the past year, it’s that NGOs need to master digital media/engagement to serve their beneficiaries and meet donor agreements. The Media Development Collective can help your org build the digital media muscle you need to deliver impact. Whether it’s information campaigns, online advocacy or digital service delivery, the MDC is your one-stop shop.

Michele Ernsting

Director Partnerships, Community and Scaling | THNK School of Creative Leadership

SPARK and MDC collaborate on the Networks of Change project in the Kurdistan Region of Iraq. NoC aims to prevent Kurdish youth from radicalisation. MDC is responsible for the core of the training programme which focuses on campaigning, persuasive storytelling, social media and providing alternative narratives for youth. MDC’s approach is creative, result-based and solution driven – and therefore highly recommendable.

Simon van Melick

Head of Communications Programme Manager | Spark

It is essential for key stakeholders in media development to integrate innovative approaches that will greatly assist in making informed, evidence-based decisions on strategies, advocacy for media development, and overall journalism support.

Mira Milosevic

Executive Director Global Forum for Media Development

Training Evolution

Activity

Phase 1

Problem Definition + Activity Design

Phase 2

Training Design

Research
Curriculum Development

Phase 3

Training + Support Programs

Training Delivery
Output Generation

Phase 4

Evaluation + Learnings

Phase 5

Cycle – Connect to Phase 1

Project

Phase 1

Problem Definition + Project Design

Phase 2

Training Design

Research
Curriculum Development

Phase 3

Training + Support Programs

Training Delivery
Output Generation
Coaching
Support Services
Output Dissemination
Trainer Development
Network Building

Phase 4

Evaluation + Learnings

Phase 5

Cycle – Connect to Phase 1

Program

Phase 1

Problem Definition + Programme Design

Multi Partner
Multi Year
Multi Country

Phase 2

Training Design

Research
Curriculum Development

Phase 3

Training + Support Programs

Training Delivery
Output Generation
Coaching
Support Services
Output Dissemination
Trainer Development
Network Building

Phase 4

Evaluation + Learnings

Phase 5

Cycle – Connect to Phase 1

MDC Offers

Activity Design

Project Design

Program Design

Research

Curriculum Development and Design

Output Generation

Network Building

Providing Coaching and Support

Trainer Development

Giving Training

Training Evolution

Phase 1

Phase 2

Phase 3

Phase 4

Phase 5

Phase 1

Phase 2

Phase 3

Phase 4

Phase 5

Phase 1

Phase 2

Phase 3

Phase 4

Phase 5

Trusted Collaborators